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Facebook Certified Community Manager Sample Questions:

1. The management team of a mobile app has expectations of maintaining a high level of efficiency. A community member of a group for the app has posted the same question several times over the past few weeks. The team has responded several times that the solution for that problem is still being developed. The member has started to repeatedly ask the same question in comments on unrelated posts.
The community manager needs to ensure this community member does not negatively affect other members.
How should the community manager proceed?

A) Remove the comment with the appropriate rule and explain possible disciplinary actions.
B) Reach out privately to the member to ask if responses from the team are unclear.
C) Invite other members to clarify that the question has been answered.
D) Block the member from the group to avoid the subject.

2. An Instagram influencer from Switzerland uses a unique region-specific content approach. A community manager is helping the influencer expand into a neighboring country, Austria. The primary goal is to be the number one information source in the region.
Which two actions should the community manager take to support the goal? (Choose 2)

A) Measure the audience of Austrian followers on existing platforms
B) Ask community members to send profiles in Austria to follow
C) Adapt the local dialect and reuse highly successful content
D) Run targeted ads to lookalike audiences in Austria

3. A company offers marketing training for a monthly fee. In addition to training, paying members are given access to an exclusive online community to connect with their peers. The community is very active, and members report they are getting value from the group. However, the CEO is concerned that the community does not increase revenue or decrease cost for the company and is considering closing the community aspect of the offer.
What action should the community manager take to build a case for keeping the community open?

A) Post a poll in the community asking members if the company should close the group
B) Document the number of members and engagement statistics for the CEO to review
C) Survey members for positive community experiences to share with the CEO
D) Determine if members of the group are more likely to retain their monthly membership

4. A personal trainer wants to grow their online presence. To generate more leads, they create a Facebook Page, a Facebook group and an Instagram profile.
However, the trainer struggles to manage this social media marketing, because of the time required to create content and promote each platform. The results are simply not worth the investment of time. The Instagram profile generates the most reach, while the Facebook group gets the most engagement. The trainer contacts a community manager for help to determine which of the platforms to focus on.
Which critical piece of information does the community manager need to make this decision?

A) How much engagement each platform gets
B) How much time the trainer spends on each platform
C) How many current clients found the trainer on each platform
D) How much the trainer enjoys using each platform

5. A new community manager joins the team of a large online retailer. This person is one of nine community managers who handle support queries. Community managers must remain on brand while maintaining an individual presence in the community.
Which option should each community manager use?

A) A company-branded profile used by all community managers with each reply signed by name
B) The personal profiles of each community manager to make it clear who is replying
C) The approach that the team agreed upon and the company approved
D) The agreed result from a recent poll stating that each community manager will use their initials

Solutions: